Enhancing Customer Experience To Maximise Marketing Dollars

Given the growing need for organisations to deliver differentiated customer experience, improve marketing spend Return On Investment (ROI) and battle competition from newer technology incumbents, Chief Marketing Officers (CMOs) today are under increasing pressure. In order to tackle this pressure, organisations…

Vodafone Renews Deal With IBM India To Drive Digital Transformation Outcomes

On 9 August, 2016, IBM India announced the renewal of its partnership with Vodafone India. Building on an 8-year-old relationship between the two organisations, IBM India will help Vodafone transition into IBM Hybrid Cloud. Expected benefits of this partnership includes enhanced…

Using Digital Transformation To Improve Sales Effectiveness

In an omni-channel world, the evolution of go-to-market channels is undoubtedly enforcing a change in the role of Chief Sales Officers (CSOs). Traditional go-to-market channels like retail stores are being replaced by new-age digital channels such as mCommerce and eCommerce…

Making The Case For Workforce Analytics To Transform Employee Engagement

For decades, Chief Human Resources Officers (CHROs) have automated processes in a bid to improve employee performance. However, they continue to search for better ways to motivate employees simply because employee engagement and organisational success is so interlinked. It's no…

Greyhound Radio with Amandeep Singh Sarna, Starwood Hotels

Catch Amandeep Singh Sarna, Regional Director IT for Starwood Hotels & Resorts worldwide, in a conversation with Sanchit Vir Gogia, Chief Analyst & CEO, Greyhound Research on Greyhound Research’s knowledge sharing initiative, Greyhound Radio. Listen to the podcast here or on iTunes / SoundCloud: About…

After China Sellout, Uber May Now Sharpen Its Focus On India, Look For Buyouts

Uber has created a bump in its tracks with Didi Chuxing, the global giant's arch rival in China buying out its operations there. The combined entity is now valued at $35 billion, according to news reports. The buyout is a jolt in…

All Eyes On Microsoft India: Will Anant Help Turn The Page?

It takes one brain to dream of change but many a handful to turn it into a reality. Satya Nadella has done exceptionally well to dream up a new and improved Microsoft and steer the company strategy accordingly. However, the…

Layoffs Are In Line With Industry Practices: Flipkart

  Indian e-commerce giant Flipkart, which has asked around 400 of its 33,000-strong workforce to leave the company on grounds of non-performance, said the move was in line with industry practices. Sanchit Vir Gogia, Chief Futurist, Founder and CEO of Greyhound…

Amid E-retail Crisis, Flipkart Puts 300-600 Employees On Road To Layoffs

Amid concerns of Indian startups’ financial health, Flipkart – the country’s largest e-commerce firm – put 300-600 employees on a performance improvement plan that might result in layoffs. “Market correction has impacted e-commerce firms. This is beyond regular attrition. Downsizing…

About Time Microsoft India Delivers A Yorker

On 1 August 2016, Microsoft announced the joining of Anant Maheshwari as President, Microsoft India from 1 September 2016. Anant will be replacing current Microsoft India Chairman Bhaskar Pramanik who has held this position for over five years. This announcement…

Going, Going…Jabong The Rise, Fall, And Sale Of Jabong Is The Future For Many Other Indian Startups

There was a time when Jabong was such a sought-after startup that some were even willing to pay $1.2 billion for it. On July 26, e-commerce major Flipkart acquired Jabong for $70 million—lesser than any of the bids reportedly made for…

How Jabong Dropped The Ball In Its Battle With Myntra

On July 26th, Gaurav Alagh, a former journalist turned entrepreneur, was having a bit of a bad day and he was getting rilled up on Twitter. His navy blue polo T-shirt hadn't come in, which he had ordered from fashion…

Building A Company Is Larger Than Just Raising Money And Cashing Out

20 Quotes From Indian Startup Journeys... The future is in platforms - Sanchit Vir Gogia, Chief Futurist, Founder and CEO of Greyhound Knowledge Group. Source: YourStory.com

India’s Tech Center Underdog Fights Back

Considered to be one of India’s most developed cities, Pune is making a name for itself as a go-to tech hub in the country. In recent years, the city has seen an exponential growth of its startup community and may…

Verizon Acquires Yahoo, Aspires To Compete With Google & Facebook

On 25 July 2016, Verizon Communications confirmed its plans of acquiring Yahoo’s operating business for USD 4.83 billion. The sale includes Yahoo’s content offerings in News, Sports, Finance, Yahoo Mail, Brightroll (programmatic advertising technology), Flurry (mobile application analytics solution) and…

Google, FB And Battle For Offline Internet In India

It is a Monday afternoon in early July. Kumar and his friends, who work at an eating joint in Delhi’s Chittaranjan Park area, have just finished their afternoon chores. Kumar’s friends huddle around him, though the centre of their attraction,…

Why AWS Announcement Heralds Public Cloud War In India

On 28 June, when Amazon Web Services (AWS) announced the launch of its sixth Asia Pacific (APAC) Region in Mumbai, India, it did nothing short of telling its competitors firmly, especially Microsoft and IBM, that it was stepping up its…

Indian startups witness a sharp 59% fall in funding in Q2 2016: Report

Startup firms in India raised $583 million (about Rs 3,915 crore) in the second quarter this year, a sharp fall from the $2333 million (about Rs 15,666 crore) they raised a year ago, indicating falling valuation and a bearish signal…

“Snapdeal is well-positioned to turn profitable in the next 2-3 years”- Kunal Bahl, CEO

Snapdeal recently expanded their e-commerce marketplace to include more service offerings through a ‘one-of-a-kind partnership’ with Zomato, Cleartrip, UrbanClap, and redBus. Now in a recent interview with Livemint, Kunal Bahl, CEO, Snapdeal, said that the company is now focusing on…

Snapdeal May Die A Slow And Painful Death

On June 8, American e-commerce major Amazon announced an additional $3-billion investment in India, making clear its intention to win in the country. This throws up a massive challenge for all homegrown e-commerce companies, among which Snapdeal could be hurt the…

Will Pune Outpace Bengaluru To Become India’s Next Startup Hub?

Maharashtra CM Devendra Fadnavis recently expressed the state government’s intention to develop Pune as the startup hub for Maharashtra. He went on to say that Pune could be the startup hub of the country. Sanchit Vir Gogia, Chief Analyst & CEO, Greyhound…

AWS Announces New Asia Pacific Region – Here’s Why It Matters!

On Tuesday, 28 June 2016, Amazon Web Services (AWS) announced the launch of its sixth Asia Pacific (APAC) Region in Mumbai, India. The new AWS Mumbai Region consists of two separate Availability Zones at launch. This news is part of the…

Thoughts About Bots In Human Capital Management and Beyond!

In a recent research note we highlighted a key trend about Chief Human Resources Officers (CHROs) piloting and implementing Workforce Empowerment Systems (WES) to win the war for talent. This trend was noted in our recent Greyhound Research study titled…

India Plays Hard To Get As Zuckerberg , Tim Cook, Jack Ma, Nadella Come Calling

Tim Cook started his India tour with an obeisance to Lord Ganesha, the favourite deity of those in trouble, at Mumbai’s Siddhivinayak temple. Cook did not put all his faith in religion alone, he also leaned on India’s other obsessions. The…

Coming Soon To A Website Near You: The Carnage Of Indian E-commerce

At 148 years old, India’s salt-to-steel conglomerate Tata Group wants to get hip and cool. So, for its first big gamble on India’s booming e-commerce space, the group says it will only sell Camels—that’s short for “certified authentic merchandise everybody loves”—on its…

Investors Keep A Close Watch As Mu Sigma Founder-couple Splits

Even as investors at Mu Sigma keep a close watch on the recent developments within the company, there is a possibility of bringing in professional mangers at the helm of affairs. “In all likelihood, an external professional management will be…

Microsoft Partners With TANSTIA To Accelerate SMB Growth With Windows 10

Microsoft and Tamil Nadu Small and Tiny Industries Association (TANSTIA) have come together to offer a range of modern business devices powered by Windows 10 Pro to empower Small and Medium Businesses (SMBs) in the state to fast-track their growth. Watch video…

The Life Of A Startup After A Devaluation

India’s biggest technology startups are finally getting a taste of devaluation. For the last couple of years, India was flooded with venture capital money, which helped several tech companies become unicorns—startups valued at over $1 billion. But now, some of…

The Real Reasons Behind Indian Startups Shutting Down

In April, on-demand grocery delivery service PepperTap shut shop. Recently, online beauty services provider Amber Wellness, which was operating in Bangalore, New Delhi and Mumbai, closed down. But these are not isolated cases. In 2015, around 13 startups closed operations.…

From Recruit to Retire – Oracle Approach To Human Capital Management (HCM)

On 7 April 2016, as part of the Greyhound Research Analyst team, we had the opportunity to attend the Oracle CloudWorld 2016 in Mumbai, India. At the event we met some of Oracle’s global executives who highlighted the growing demand…