Amid Fake News Menace And Data Privacy Issues, Facebook’s India Story Is Still Booming

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InMobi wins over China, where Facebook, Google failed

Global technology giants Google and Facebook may not have succeeded in penetrating the China market, but InMobi, a Bengaluru-based start-up which competes with these tech giants in the data-driven mobile advertising space, is betting big on the world’s most populous country, where it has…

Unprofitable WhatsApp May Hit Facebook’s Profitable Apps: Mark Zuckerberg

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India’s InMobi Ramps Up Ad Challenge To Google And Facebook

Low-profile Indian tech company InMobi aims to take advantage of the headwinds facing Google and Facebook to grab a bigger share of the nearly $140 billion market for online advertising. The Bangalore-based company, which brings together advertisers and app developers,…

WhatsApp Business: How Companies Are Using App To Cut Costs And Communicate Better

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Hike Shows Why Super Apps Don’t Work In India The Way They Do In China

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Kavin Mittal Redraws Game Plan, To Unbundle Hike

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As Jack Dorsey Visits India, Experts Feel Twitter Still Has A Long Way To Go Here

Even as Twitter co-founder and CEO Jack Dorsey makes the right noises on his maiden visit to India, experts feel the social media platform has missed several opportunities to make itself relevant in the country. “At a time when the current government…

Jack Of All Trades: What Really Happened To Hike Messenger?

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An Indian Unicorn Admits It Screwed Up And Is Rebooting With Layoffs

In the rush to grow rapidly, several Indian startups have over the last year ventured into areas not directly related to their core businesses. For instance, in December 2017, ride-hailing startup Ola acquired food-delivery startup Foodpanda and e-commerce major Flipkart is reportedly in…

MapmyIndia 2.0: Battling For Supremacy

A long-drawn battle for supremacy is underway in India’s online navigation space and the country’s oldest mapmaker, MapmyIndia, is busy readying its war chest to slug it out. MapmyIndia, owned by CE Info Systems that was founded by the husband-wife…

Facebook: Too Big To Delete?

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As MapmyIndia enters Google territory, can it beat the Goliath of internet?

It was a late January morning. Bitter winter had just taken leave of Delhi. Rakesh Verma, founder and CEO of MapmyIndia, settled down in his Jaguar, tapped on the built-in navigator and entered the destination: Kailash Colony Metro Station, barely…

WhatsApp: The New Business Card, Storefront, And Cash Register

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“WhatsApp wins India’s payment wars!” No. That’s fake news.

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Too Soon To Celebrate The Judgement On Right To Privacy. Here’s Why.

Albeit the judgement by the 9 judge bench on August 24, 2017, is a landmark judgement, it's a little too early to celebrate. Despite the tons of chatter on this being a blow to UIDAI, we just cannot be sure…

Future Of Work Is Not In The Four Walls Of An Office

Workplace dynamics are changing rapidly and organisations are keen to modernise their approach to both, the workplace and the workforce. We at Greyhound Knowledge Group are of the firm belief that the confluence of powerful devices, modern applications and intelligent networks…

Bhavin Turakhia: The Man Who Is Building A Slack Killer

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Facebook Tying Up With Entrepreneurs To Solve India’s Low-Internet Connectivity Problem

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Facebook Brings Express WiFi To India, Partners With Airtel For 700 Hotspots

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Cognizant Layoffs: Gloom Continues, Jobs In Tech And IT Companies Dry Up

Cognizant, the New Jersey-headquartered software services company with most of its operations in Chennai, is likely to lay off 6,000-10,000 “ redundant and non-performing” employees. “When global competition stepped in, Indian companies went through multiple levels of devaluation – for example…

How Start-Ups Die Plop!

Start-ups, the playfield of the young and the restless, have had a hard reality check. Sanchit Vir Gogia, Founder & CEO, Greyhound Knowledge Group, calls 2016 “a year of anxi­ety” for Indian start-ups, with “a much-needed mar­ket correction” that saw…

Rs 1.25-Cr Uber Package: Delhi Student’s Offer Matches Silicon Valley Salaries

A starting salary of Rs 1.25 crore per annum to a Delhi student matches the average pay package of American software engineers but is still 40-50% more that what Indian techies working in the US earn. “An average American software-engineer…

Users Must Demand Secure, Transparent Experiences Over Better Looking Apps

Let's start by considering a data point from a recent Greyhound Research study titled Global Mobile Apps Outlook 2017. From the 300+ global app makers we interviewed, nearly all state focus on a MobileFirst strategy and further simplifying User Experience as…

Twitter Exodus Continues As Platform Partnerships Of South Asia Quits

Ravi Bhaskaran, Twitter’s Platform Partnerships Head, South Asia, quit his position on Wednesday. According to Greyhound Research, the digital advertising market in India is currently worth around Rs 7,000 crore – 75% of which lies with Google and Facebook. Twitter,…

WhatsApp Wants To Be A Business Platform

Allowing video calls on WhatsApp, which is otherwise a simple messaging app owned by Facebook, was the last big feature launched before it starts making money. Knowing the phone number and device of use is enough, says Sanchit Vir Gogia,…