Users Drop WhatsApp Over Its ‘End Of Privacy’ Policy

17 views Reading Time: < 1 minute

Companies are getting staff to shift to other apps over new policy that users must agree to share data with Facebook, which could then be sold to others; they fear it will be a threat to business, while analysts say it could compromise users’ data.

By clicking Subscribe, you agree to our Privacy Policy.

“In the past week, we have had a discussion with at least 100 chief information officers on how to move away from instant messaging services, including WhatsApp, for official communications,” Sanchit Vir Gogia, chief executive of Greyhound Research, told ATF. “Not just local companies, [but] very large global companies are also keen on moving away from instant messaging services have already started the process.”

Gogia said that although no business organisation has officially declared WhatsApp, or any other messaging, as official communication tools, more than 90% of business users still use WhatsApp despite the existence of paid alternatives such as Slack, Microsoft’s Office 365, and Google Meet.

“There is a growing realisation in many organisations that instant messaging services are essential communication tools and need to be embraced,” Gogia said. “Although right now the approach is to discourage the use of instant messaging services for business communication, in the long run, businesses have to evolve policies to embrace these applications just like business embraced smartphones a few years ago.”

Asia Times Financial

<strong>Analyst: Sanchit Vir Gogia</strong>
Analyst: Sanchit Vir Gogia

Sanchit is the Chief Analyst, Founder & CEO of Greyhound Research, a Global, Award-Winning, Digital & Technology Research & Advisory firm.

By clicking Subscribe, you agree to our Privacy Policy.

Copyright © 2021 Greyhound Research. All rights reserved. You may share this research note using the options made available. Please don’t copy this research note (complete or parts) and distribute over the web and emails. Connect with us if you need clarifications.

Legal Note. The contents in this portal do not necessarily reflect the opinions, ideas, thoughts, points of view, and any other potential attribution to any contributor’s, commentator’s, or author’s past or future employers. No NDA’s have been broken. Email our Client Centricity Team to learn more on our NDA policy. Sources may come from both publicly available information and private individual conversations. In case of publicly available information, attributions have been added.

Leave a Reply