CRN Channel Directions 2018 Charts Out New Opportunities & Possibilities

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With a focus on new perspectives and fresh thinking on how to drive digital transformation, the two-day CRN Channel Directions, an annual conference of Indian Express group concluded on a positive note. The first event attracted over 200 participants, visionaries and stakeholders on a common platform successfully discussed and debated leading topics to foster an ecosystem to promote and drive digital transformation that will help channel partners to move away from traditional IT business to emerging technologies like Internet of Things (IoT), artificial intelligence (AI), blockchain, especially around connected devices in the IoT space.

The presentation by Sanchit Vir Gogia from Greyhound Research provided a holistic approach to partners on the new-age technologies like AL, ML, IoT and others and use of digital and social media channels as new-age sales tactics. He emphasized on learning the new skills and making them competitive to break the new grounds. In one of his slides, he questioned partners on if they are doing enough to first transform themselves internally, or they are too busy following the next PO.

He highlighted, “With automation in full swing of creating an evolutionary disruption in the industry, it is imperative to define a growth path for the emerging markets across verticals and help them to be at par with the established players in the industry. Encouraging the development of this space, forums like Channel Directions empower the partners to address some of the evolving business opportunities.”

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Sanchit Vir Gogia: Sanchit is the Chief Analyst, Founder & CEO of Greyhound Research, an award-winning global research & advisory firm. To read more about him, click here.

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