Albeit the judgement by the 9 judge bench on August 24, 2017, is a landmark judgement, it’s a little too early to celebrate. Despite the tons of chatter on this being a blow to UIDAI, we just cannot be sure yet. Here are a few points to consider.
Let’s start by considering a data point from a recent Greyhound Research study titled Global Mobile Apps Outlook 2017. From the 300+ global app makers we interviewed, nearly all state focus on a MobileFirst strategy and further simplifying User Experience as their top agenda for 2017. Our ongoing tracking of the market confirms that this agenda is unequivocally endorsed by both consumer and business apps makers alike.
On July 12, a day after joining Facebook, Umang Bedi met Sanjiv Mehta, chairman of Hindustan Unilever (HUL). HUL is the highest spender in advertising, in India, and Facebook lives on advertising dollars. As the new managing director of the California-headquartered social networking giant’s India operations, Bedi’s meeting with Mehta wasn’t just a casual catch-up.