In 2014, even before he became the CEO of Google, Chennai-born Sundar Pichai had envisioned Google placing big bets on India. Back then he had predicted that the growth in internet user base would make India not only a huge market but also a country where Google would invest for the long term. Six years later, Pichai has committed to a $10-billion investment in India.
So far, what Google has missed out when compared to Facebook and Amazon is with regard to building a community that can be monetised. For example, Amazon has ‘Prime’ and Facebook has Instagram and WhatsApp, which are strong community networks. “The effort is to build a digital platform so that customer spend happens within the ecosystem,” said Sanchit Vir Gogia, Chief Analyst of Greyhound Research.
Copyright Policy. All content contained on the Greyhound Research website is protected by copyright law and may not be reproduced, distributed, transmitted, displayed, published or broadcast without the prior written permission of Greyhound Research, or, in the case of third-party materials, the prior written permission of the copyright owner of that content. You may not alter, delete, obscure, or conceal any trademark, copyright or other notice appearing in any Greyhound Research content. We request our readers to not copy Greyhound Research content and not republish or redistribute them (in whole or partially) via emails or republishing them in any media, including websites, newsletters or intranets. We understand that you may want to share this content with others, so we’ve added all relevant links and tools under each content piece that allow you to share the content. If you have any questions, please contact our Community Relations Team at email@example.com.