Consumers win in Amazon vs Flipkart discount war – ET Brand Equity

With the onset of the festive season, it's raining discounts and even gold bars for customers of Flipkart and Amazon as both these e-tailers are trying to woo shoppers with best deals and grab market share. Both firms have invested…

Consumers win in Amazon vs Flipkart discount war

With the onset of the festive season, it's raining discounts and even gold bars for customers of Flipkart and Amazon as both these e-retailers are trying to woo shoppers with best deals and grab market share. Both firms have invested…