RPG goes digital to integrate all group functions

RPG Enterprises, the tyre-to-IT conglomerate, plans to ring in a comprehensive digital change across its businesses that would integrate all the group’s functions across products, clients and even monitoring and rating of employees of the Mumbai-based group.

“It is a moving post and groups need to see their impact in business. Providing gadgets is not enough, how much sales growth has happened because of it is what matters,” says Sanchit Vir Gogia, Chief Analyst & CEO of Greyhound Research.

“Companies need to get digital experts who can bring in the funds and every function needs to think the ‘digital’ way. It should not be confused with technology and for that one needs to hire experts who can help the group understand the larger picture, measure the change and have a defined outcome,” added Gogia.

Source: Economic Times

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