Big e-Tailers Will Wriggle Their Way Through

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With the government’s decision not to extend the February 1 deadline to comply with the revised norms relating to FDI in e-commerce, online shoppers will have to contend with reduced selection, higher prices and disrupted customer experience while sellers will be unable to source wholesale merchandise at scale as e-commerce giants Flipkart and Amazon grapple with compliance.

“The government’s 1 February deadline is a major jolt to the industry,” said Sanchit Vir Gogia, Chief Analyst, Founder and CEO of Greyhound Research, a technology and innovation research firm. He said that it was too short a deadline for the e-tail business to be organised.



Sanchit Vir Gogia: Sanchit is the Chief Analyst, Founder & CEO of Greyhound Research, a Global, Award-Winning, Technology & Innovation Research & Advisory firm. To read more about him, click here.

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