Ola To Buy Foodpanda: More Than Taking On UberEATS, It’s A Hyper Growth Strategy For Indian Co

Ride-hailing app Ola (owned by ANI Technologies) has decided to get into the food delivery space again, this time around by acquiring German-firm Delivery Hero’s Foodpanda India. Delivery Hero is an online food ordering and delivery marketplace.

“Ola’s acquisition of Foodpanda is a necessary evil which is needed as it is a natural evolution in the e-commerce ecosystem,” says Sanchit Vir Gogia, Chief Analyst, Founder and CEO of Greyhound Research, a global technology and innovation research, advisory and consulting firm. He says that though it may look like Ola is copying Uber by venturing into the food space, it is actually about hypergrowth. “It is a great decision from that perspective,” he said.

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Analyst:

Sanchit Vir Gogia: Sanchit is the Chief Analyst, Founder & CEO of Greyhound Knowledge Group, a Global Strategy & Transformation Research, Advisory & Consulting Firm. To read more about him, click here.


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