Nadella faces big challenge in mobile tech

The appointment of Satya Nadella as the new Microsoft CEO would strengthen its push towards cloud computing and emerging markets, but questions still remain over how the company plans to stay relevant in the future as consumers veer towards alternative technology options.

Analysts point out that while Microsoft has been trying to change, it still needs to wake up and smell the coffee. “The market is going to adopt cloud computing and mobile technologies and enterprises will be big spenders,” said Sanchit Vir Gogia, Analyst at Greyhound Research.

“How devices business pans out considering Google selling off Motorola will be interesting to watch,” said Gogia.

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