Amidst slowing sales of PCs across the world, HP entered the Indian PC gaming market with its OMEN series of products. The products will be available by 15th March, 2017 on HP world stores, e-commerce portals, and large format retail outlets across India.
While HP is targeting millennials with its Omen series, research and advisory firm, Greyhound Research’s Chief Analyst and CEO, Sanchit Vir Gogia says that gaming laptops is no more a booming segment. “These laptops will not attract the hard core gamers who are tech savvy and mostly build their own gaming machines while millennials are multipurpose and use either console or mobile gaming.”
But he was quick to point out that these laptops might be successful with amateur level gamers who would spend around Rs 80,000 to buy such devices.