Where should Apple open its first retail store in India?

Keeping global Apple iPhone sales stats and it’s bad quarter aside, the year started on a good note for India’s Apple fans as reports about the Cupertino company opening its first exclusive retail store in the country started floating online.

“Mumbai and Delhi could be the first cities to get the Apple store. Personally, I think a city like Delhi would make more sense, considering it is known for high spenders, who eventually give adequate business to luxury retailers,” Sanchit Vir Gogia, Chief Analyst and CEO, Greyhound Research said.

“The idea is to drive a large audience to experience the premium devices, and its not about sales. It  is about an experience store wherein people and come and experience the devices and the ecosystem,” explains Gogia. He also points to other factors such as a city with capable tech support for Apple centres and also a city with corporate offices, again hinting at Bengaluru, which is also known as the tech hub of India.

Source: Tech2

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