The Second Coming Of A Startup Founder

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In 2011, a 30-year-old former Infosys employee, Aprameya Radhakrishna, along with a partner, launched taxi-hailing app TaxiForSure (TFS). The Bengaluru-based company was soon one of the top two players in the segment, raising around $44 million in five years from prominent global investors.

“(It’s possible) you’re riding on a high and you end up picking the wrong market,” said Sanchit Vir Gogia, founder and CEO at Greyhound Research. “Sometimes, you also carry baggage from past experiences from a totally different time and totally different industry. Trying to force-fit learnings from the first company into the second one is a big mistake.”



Sanchit Vir Gogia: Sanchit is the Chief Analyst, Founder & CEO of Greyhound Research, an award-winning global research & advisory firm. To read more about him, click here.

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