#GreyhoundInMedia: Inclusion by mobile #Press #Media @BT_India

This case study looks at how M-Pesa, a service that originated in Kenya, was tweaked for India and whether it can succeed. EXPERT VIEW: OPTIMUM ADOPTION OF M-PESA WILL TAKE AT LEAST TWO YEARS "M-Pesa's adoption has been low owing…

Inclusion By Mobile

This case study looks at how M-Pesa, a service that originated in Kenya, was tweaked for India and whether it can succeed. EXPERT VIEW: OPTIMUM ADOPTION OF M-PESA WILL TAKE AT LEAST TWO YEARS "M-Pesa's adoption has been low owing…