Albeit the judgement by the 9 judge bench on August 24, 2017, is a landmark judgement, it's a little too early to celebrate. Despite the tons of chatter on this being a blow to UIDAI, we just cannot be sure…
Category: Mobile Advertising
Sanchit Vir Gogia & Anshoo Nandwaani on GSMA AMO Awards 2017 Judging Panel
Sanchit Vir Gogia, Chief Analyst and CEO Greyhound Research & Anshoo Nandwaani, VP and Principal Analyst, Greyhound Research are part of the esteemed judging panel of GSMA Asia Mobile Awards 2017 or AMO Awards 2017. About Asia Mobile Awards 2017 The…
Users Must Demand Secure, Transparent Experiences Over Better Looking Apps
Let's start by considering a data point from a recent Greyhound Research study titled Global Mobile Apps Outlook 2017. From the 300+ global app makers we interviewed, nearly all state focus on a MobileFirst strategy and further simplifying User Experience as…
Facebook Updates Its Profile Page For India
On July 12, a day after joining Facebook, Umang Bedi met Sanjiv Mehta, chairman of Hindustan Unilever (HUL). HUL is the highest spender in advertising, in India, and Facebook lives on advertising dollars. As the new managing director of the California-headquartered…
Google Continues To Ride High On Advertising In June Quarter
Advertising powered Internet giant Alphabet Inc.’s revenue growth in the second quarter, as it has for years now. Revenue at Alphabet—Google’s parent firm, formed in 2015—rose 21% to $21.5 billion in April-June from a year ago. Advertising revenue reached $19.14 billion,…
Facebook Results Deliver More Bad News For Newspapers
Sure, Facebook increasing its quarterly profit to over $2 billion in the three months ended 30 June, a mere six months after it hit $1 billion is significant, but there’s something even more important in the numbers presented by the…
Verizon Inks Deal To Acquire Yahoo For $4.83 bn
by Yahoo! Inc. has agreed to sell its core operations to US telecom giant Verizon Communications Inc. for $4.83 billion in a transaction that marks the end of the Internet pioneer as an independent company after a two-decade-long journey. Greyhound…
Verizon Acquires Yahoo For $4.8 billion In All-Cash Deal
Yahoo, one of the biggest Internet services companies of yesteryears, has been acquired by US telecom major Verizon for $4.83 billion in an all-cash deal. While the acquisition is being seen by many analysts as the end of the road for…
Verizon Buys Yahoo, Puts It In Competition With Facebook, Microsoft And Google: Analyst
Yahoo, that has been restructuring its business for year now, finally sold out to Verizon. Verizon sealed the deal for $4.83 billion, all in cash. This acquisition gives Verizon access to Yahoo’s advertising technology tools such as BrightRoll and Flurry, assets…